Big Success with Big Data
Accenture, September 2014.
Respondents from organizations that are using big data today report overwhelming satisfaction with their results and see big data as a catalyst for their company’s transformation to become a digital enterprise.
Organizations that start and complete big data projects see practical results and significant value, according to a recent study by Accenture Analytics. Those standing on the sidelines may be left behind.
Executives report big data delivering business outcomes for a wide spectrum of strategic corporate goals — from new revenue generation and new market development to enhancing the customer experience and improving enterprise-wide performance. Organizations regard big data as extremely important and central to their digital strategy.
To learn more about how organizations are using big data to transform their business today, download the Big Success With Big Data research report.